Detroit Piston

From initial brief development to store opening in 37 days!!

 

Services – Retail Strategy – Retail Design – Graphic Design – Manufacturing – Implementation

Create a dynamic store environment that communicates the Pistons brand

Create a design that integrates with the existing Locker Room store at the Palace

Develop a communications strategy and graphic hierarchy with appropriate messaging for each zone of the store

Develop a department zoning strategy to increase the shop-ability of the store

Develop a promotional and cross-sell strategies to increase average ticket size

Develop planning concepts that meet the merchandise capacity requirements