Philosophy

It’s all about your customers and you… and the ROI.

Ian’s focus is on the moment of truth that occurs in customer experience @ retail and how the environment informs and influences the behavior of customers and associates, leading to customer loyalty and advocacy thereby improving retail performance and ROI.

However, what sets Ian apart from his peers is his focus on solving business realties for clients, rather than designing for awards.  Ian has continually demonstrated his ability to execute projects while orchestrating diverse stakeholder issues to achieve innovative, creative consensus while staying within established budgets under intensely compressed schedules.

Ian uses advanced information gathering, analysis and visualization systems and techniques to ensure client participation throughout the strategy, branding, client experience development and design process.